Social Media Marketing 101


Source: http://OpenSourceMarketer.com

During this week’s Open Source Marketer webinar we cover the essentials of leveraging social media to market your business online. We discuss how to take either an active or passive approach to social media and still receive promotional benefits. We discuss the culture of different social media platforms so you’ll understand how to behave within different social networks. We talk about automation tools that can help find and engage people in your target market, and we’ll cover the top ten things you must have, know, and do to put social media to work for your business.

Talking Point:

+ Introduction – Min: 0:00
+ What We’ll Cover – Min: 3:23
+ Why Social Media Marketing – Min: 7:11
+ Culture Shock – Min: 15:24
+ Active vs Passive – Min: 23:15
+ The Big Dogs – Min: 29:53
+ Productivity Tips – Min: 37:18
+ Top Ten Tips – Min: 47:06
+ Recommended Reading – Min: 01:05:11
+ Recommended Actions – Min: 01:07:21

Recommended Resources:

Pretty Link Pro – Social Plugin
http://opensourcemarketer.com/plp

Unmarketing – Book
http://opensourcemarketer.com/unmarketing

Twitter Power – Book
http://opensourcemarketer.com/twitterpower

How To Win Friends and Influence People – Book
http://opensourcemarketer.com/how-to-win-friends

Co-manage Twitter
http://cotweet.com/

Co-Manage Facebook
http://hootsuite.com/

Subscribe to the Open Source Marketer channel and be sure to check out the rest of our videos.

Chaz & Toff
OpenSourceMarketer.com

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http://twitter.com/OSMarketer
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